BIKE BATH 2021 ANNOUNCED, NEW ROUTES OFFER CYCLISTS BEST OF SOMERSET AND WILTSHIRE COUNTRYSIDE

Iconic Cycling Events, creators of the hugely popular sportives Bike Bath, Bike Oxford and The Canterbury Bike Ride, are pleased to announce that sign up for Bike Bath 2021, taking place on Sunday 22 August, is open - with places already selling fast. 

 

After a Covid-affected 2020, the 2021 event will feature split starts with cyclists having the opportunity to start and finish in Bath, Frome and Devizes, with a medal included in the ticket price.

 

This year, 1,000 cyclists will ride signposted rides of about 25, 50 or 80 miles around the spectacular Somerset and Wiltshire countryside from one of the three start locations, with refreshments supplied by local businesses. National and local businesses are central to the success of Bike Bath. In recent years HPH Property, Cyclescheme, Road.cc, Peloton Design, Bath Ales, Carter Jonas, Fyffes bananas and many other businesses have lent their support to the event. This year the event is encouraging its supporters to share their own “active travel” initiatives, as the country puts Covid behind us and freedom of movement returns. 

“The idea behind Bike Bath has always been to provide something for everyone,” said Jacko Jackson, Event Director of Bike Bath. “This year we are keen to promote all things “Active Travel” and are encouraging businesses to promote their own active initiatives at the event - and to get a team together to take part. The event will be welcoming a range of electric bikes for the first time”. 

 

Jacko continued: “The 25 mile short route was designed with families, new cyclists and new cycle-commuters in mind, looking to spend an enjoyable day trying out cycling for leisure. For regular cyclists or those looking for something more adventurous, we have designed longer routes of around 50 and 80 miles to take in some of the more challenging lanes across the Somerset and Wiltshire countryside. We are delighted to offer cyclists our additional starts and finishes at Frome Rugby Club and Devizes Sports Club”.

Local cycling club, VC Walcot, continues to lend its support to the Bike Bath team, with many members volunteering on the day and organising training rides to prepare new cyclists for the event. This year, the supported charity, Dorothy House, is Bike Bath's supported charity. Riders have the opportunity to donate to Dorothy House at sign-up, but all charities are invited to take part and use the event as a fundraiser. Over 20 other charities have previously entered riders, with the event raising significant funds.

 

Jacko continued, “We provide a package for corporate teams and charities looking to offer sponsored places to employees and supporters. Last year, our riders supported 18 separate charities both individually and through charity-organised entry. We’d encourage any businesses and charities looking to support their employees and sponsored riders to get fit or raise money to get in touch”.

This year Bath Recreation Trust are supporting the ride and CEO John Flinn commented, “Bike Bath has become a key event in our calendar and provides a fantastic opportunity for people to enjoy riding from the City through the surrounding beautiful countryside.  We are delighted to support the event to reach out to more people and promote positive lifestyles through active recreation”.

 

Prospective riders can find out more about Bike Bath and sign up through www.bikebath.co.uk. You can also keep up to date on news about Bike Bath on Facebook and Twitter - just search “Bike Bath”, or follow “Iconic Cycling Events” Instagram. Businesses interested in sponsoring the event or partnering with Bike Bath to provide refreshments for riders, should get in touch with Jacko Jackson email aj@iconiccyclingevents.co.uk

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